Who We Are
“I want Loftex to make the best towel on the planet.” This was the inspired vision of the Company’s Chairman from the beginning of the company. And he set no boundaries that we could not cross to achieve that goal. It was not a blueprint of a factory or a desire to create a single type of towel – instead a calling to constantly explore every boundary in pursuit of the best towels for our client partners and their customers.
Softly revolutionizing the textile industry
Trusted Collaboration
We work with a broad spectrum of the largest retailers. They continuously point to our willingness and ability to solve their individual challenges as a collective reason they choose to partner with us. We work side-by-side with each of them to craft middle to better tier towels that connect with consumers emotionally and functionally.
Learn more about our collaborationEnvironmental Leadership
We all have a responsibility to protect natural resources. For Loftex, our care for the planet has turned into forward-looking experimentation and action. We’re comfortable being ahead of the curve because we believe sustainability deserves to be a part of every day business.
Explore our 360º approachBreakthrough Innovation
Innovation is a pillar at every layer of Loftex: design, material, process, technical construction, fulfillment, and even pricing. Results in everything from products to certifications are proof that our model can help improve the industry as a whole.
Discover innovations
